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Mercato is ONLY accessible to Accredited Investors, as that term is defined by Rule 501 of Regulation D under the Securities Act of 1933. An accredited investor is an individual or entity that meets at least one of the eligibility requirements by way of their income, net worth, liquid assets, governance status, or professional experience.
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Wealth Advisors or Investment Advisors registered with the Securities and Exchange Commission (RIAs) who offer financial services to address the needs of Accredited Investors. Normally utilizing a consultative process, wealth advisors seek to glean information about their client’s financial situation, then aim to tailor a personalized strategy that uses a range of financial products and services.
A private issuer relies upon certain regulatory exemptions to issue private securities (e.g. not publicly traded) to accredited investors who understand and can bear the the potential risks of investing in private companies or pooled funds that are not subject to the same extent of filing or additional regulatory requirements that public companies are.